Videos will make your brand stand out on social media, giving potential customers a quick overview of a product without overwhelming them with text. Thanks to developments in technology, it’s now easier than ever to create a professional video at little to no cost. Chriss David & Associates create a publishing schedule, short and long-form videos with powerful call-to-actions. Another form of effective video marketing we offer is customer-generated content in the form of a contest but are produced by your customers. Studies show these are far more effective than company-generated content probably due to it coming from an authentic voice about your company.